Black Unicorns | Creative Studio

As Emoções e os Sentimentos Também se Treinam

Jorge Araújo

Editorial

Jorge Araújo was a professional basketball coach and national team manager. He's also the founder of Team Work Consultores, a company certified in consultancy and behavioural training with eighteen years of experience on training people and teams for high efficiency.
 
Jorge Araújo challenged us to edit one of his last books, in which he wanted a different and artistic touch. In collaboration with Fernando Moreira, an actor and visual artist from Porto, we worked on a cover seeking for that different look.

From the question presented on the name of the book ‘Can emotions and feelings be trained?’, we chose a photography of a theatrical scenario from Fernando’s work, with the bowler hat from ‘Looking for Godot’, that looked perfect for us to illustrate the book’s theme.
  • As emoções e os sentimentos também se treinam
  • As emoções e os sentimentos também se treinam
  • As emoções e os sentimentos também se treinam
  • As emoções e os sentimentos também se treinam
  • As emoções e os sentimentos também se treinam
  • As emoções e os sentimentos também se treinam

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Year: 2015 
Printing: GRÁFICA FEIRENSE 
Photography:
MADEBYPEDRO



"
It was really ours. Not just the author, the actor, nor the designer. There were a complementarity that I consider decisive for the success of any high-performance team. Joana's coordination was decisive in being able to associate and enhance my book 'Pensar e Intervir como um Treinador' with the proposals of a director and artist such as Fernando Moreira. After all, it is here that the art of the professionals who stand out from the rest resides.


Jorge Araújo